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May 08

The core of excellent marketing strategies can be boiled down to ten words:
1. Knowledge
2. Value
3. Perception
4. Communication
5. Frequency
6. Consistency
7. Service
8. Persistence
9. Relationships
10. Organized

Knowledge is the foundation of marketing. Knowledge of the customer. Knowledge of the market. Knowledge of competition. Knowledge of your product or service. Learn more. Research more. Study more. Acquire more. Talk to smart people. Hire smart people. Become a smart marketer.

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