Her friends and family thought Kris Price had lost her mind when she sold her house and left a successful 23-year career with Nike, Inc. to launch her own business. But after four years of hard work and research, Business Plan Pro customer Price achieved her dream in June 2002, by opening Noah’s Arf. The business is a full-service pet care facility based in Portland, Oregon. It provides a safe, clean, and fun environment for pets, whether you leave them at the Arf, or hire the company to visit your pet at your home.
As an exhibit manager for Nike, Price spent a lot of time traveling for business, and finding a good facility at which to leave her dog was challenging. This gave her the idea. She visited dog day cares and dog washes all over the country, but she never found one that had all the services as she imagined her business would. Her first step was to create a business plan.
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